🏢2) Service Status

Real estate-related services are rapidly evolving, driven by technological advancements and digital innovation. Beyond traditional real estate brokerage, a variety of real estate services are emerging, allowing market participants to conduct real estate transactions and management more efficiently and transparently.

1] Real Estate Brokerage Services

- Traditional Brokerage Services:Real estate brokerages remain central to property transactions. Brokers assist with property sales and rental contracts, offering services such as property tours, contract drafting, and negotiations.

- Online Real Estate Platforms:Platforms like Naver Real Estate, Zigbang, and Dabang provide one-stop services for everything from property searches to transactions. Users can search listings, take virtual tours, compare properties, and connect with brokers via mobile or web.

- Zigbang:Offers features such as 3D virtual tours, online listing information, and broker connections, expanding to include commercial real estate. - Dabang:Provides rental and sales information, particularly popular in the small rental market.

2] PropTech (Property Technology) Services

- Property Technology (PropTech):These services, which use technology to innovate real estate transactions, rental management, and investments, have seen rapid growth in recent years.

- Automated Property Management:Tools for automating property listings, price tracking, and contract processing improve real estate management efficiency.

- AI-Powered Real Estate Predictions:Artificial intelligence is used to predict property value changes in specific areas and offer personalized property recommendations.

- Blockchain-Based Transactions:Blockchain technology enhances transparency in real estate transactions and enables automated transactions through smart contracts. Digital assetization via NFTs is also gaining attention.

3] Rental Management and Operation Services

- Property Management Systems (PMS):Software that simplifies tenant management, rent collection, and contract management for property owners or managers.

- Leading Domestic Services:Platforms like "Home Master" for building management and "Billy" for rental management offer features such as rent collection, contract management, and tenant information management.

- Shared Office and Space Services:Services like WeWork and FastFive offer flexible workspaces for startups and freelancers.

- Smart Home Services:Smart home functions in rental properties or apartments make it easy for residents to pay maintenance fees, reserve facilities, and manage smart devices.

4] Real Estate Investment Services

- Real Estate Crowdfunding:Platforms that allow many investors to make small-scale investments in real estate. Services like “Terra Funding” and “Fundmap” provide opportunities for investors to invest in commercial properties or development projects.

- Real Estate Investment Trusts (REITs):REITs allow multiple investors to invest indirectly in specific properties, providing stable income.

- Online Real Estate Investment Platforms:Well-known global platforms include “RealtyMogul” and “Fundrise,” with similar models emerging in Korea.

5] Real Estate Data and Analysis Services

- Real Estate Big Data Analysis:Uses big data to analyze real estate market trends, property value forecasts, market trends, and price fluctuations, assisting in investment and transaction decisions. Platforms like KB Real Estate Live On and the Korea Appraisal Board provide data on regional price trends, sales, rent changes, and supply and demand analysis.

- Price Comparison Services:Price comparison services provided by various real estate platforms allow users to easily compare market prices, property prices, and rental rates by region.

6] Smart Contract and Blockchain-Based Services

- Smart Contracts:Smart contracts based on blockchain technology enable automated transactions and transparent ownership transfers. Real estate sales or rental contracts can be recorded on the blockchain, minimizing paperwork.

- NFT-Based Real Estate Transactions:Services allowing property ownership to be issued as digital assets (NFTs) are gaining attention. This approach increases liquidity in real estate transactions and provides small investors with easier access.

7] VR/AR-Based Real Estate Services

- Virtual Tours:VR(virtual reality) or AR(augmented reality) technology enables virtual property tours without physical visits. This service has become popular with the rise of contactless transactions since COVID-19.

- 3D Property View:Offers a 3D representation of properties, allowing users to examine detailed layouts and interiors for a more intuitive understanding of the space.

8] Legal and Tax-Related Services

- Real Estate Legal Services:Legal services provide assistance with real estate contracts, tax issues, and ownership disputes, improving the legal stability of real estate transactions.

- Tax Calculation and Filing Services:Services assist with calculating and filing taxes related to property purchases or rentals (such as acquisition tax, capital gains tax, and property tax). Tax services help streamline tax-related matters.

9] Environmental and Energy Management Services

- Green Building and Energy Management:Green building solutions focus on eco-friendly real estate development and operations, reducing carbon emissions and improving energy efficiency. This helps lower building management costs and ensures compliance with environmental regulations.

- Smart Building Management:IoT (Internet of Things)-based services automate energy consumption, security, and facility management within buildings.

The real estate industry is increasingly digitized through the combination of various technologies and services. From traditional brokerage and transaction services to big data analysis, smart contracts, and PropTech-based new business models, user experience and efficiency have significantly improved.